Driving Miss Daisy® at the BFA Franchise Show7 Oct 2018
As a member of the British Franchise Association (bfa), Driving Miss Daisy® exhibited at the National Franchise show. Held at the NEC, 5th and 6th October, the event was well attended and the stand had plenty of visitors! On the Friday, there was an actual queue of people waiting to talk to us and the distinctive branding certainly helped.
The focal point was the Daisy car, opened to show the wheelchair accessibility, and it certainly attracted people to the stand, wanting to find out more information. The uniqueness of the Driving Miss Daisy® service and the franchise package and support, meant the interest in running a franchise was very high.
Besides the members of the central team, the stand was was also manned both days by franchisees, which was a great support. Many thanks to Driving Miss Daisy® Malvern, Telford and Glasgow for their help.